While several sites did report a smatter of news, analysts agree that nothing of consequence happened in the Apple world today.
Indeed, the day was so inconsequential, that sources in Cupertino say tumbleweeds were seen to blow across Infinite Loop as CEO Steve Jobs and COO Tim Cook stood and watched.
“It’s quiet,” Jobs noted.
“Yeah,” Cook agreed, chewing a piece of straw. “Too quiet.”
Despite the utter lack of activity on the Apple campus, senior vice president of worldwide marketing Phil Schiller’s bulletin board still held an ironically-captioned sticker claiming “If you think this place is dead now, you should see it around quitting time.”
The Apple campus wasn’t the only place where nothing was happening. Third-party software developers, iPod accessory makers and other peripheral manufacturers had all but taken the day off.
At the Wall Street Journal, Walt Mossberg took a three hour nap. Across town at the New York Times, David Pogue leaned back in his chair and tossed pencils into the ceiling tiles.
Apple didn’t so much decline to comment for this story as it really just didn’t have anything to say.
“Phewwww,” Jobs breathed.
“Eeeeyup,” Cook sighed.